The impact of adopting social responsibility towards employees in the creation of shared value - A study of a sample of economic enterprises active in public hygiene and waste treatment and sanitation in Ouargla- 

 

Mesghouni Mouna 1 *, Barka Mouhammed 2, Azza Lazhar3

1 Université Echahid Hamma Lakhdar-El oued

2 Université Kasdi Merbah Ouargla

3 Université Echahid Hamma Lakhdar-El oued

Received: 05/12/2018 ; Revised: 06/12/2018 ; Accepted: 07/12/2018

 

Summary: This study aimed to test the impact of adopting social responsibility toward employees in creating shared value.  To achieve our objective, a questionnaire was designed and distributed to a sample of managers and executives of some enterprises active in public hygiene, waste treatment and sanitation services in Ouargla.  We address the collected data using simple and multiple regression analysis method to detect the relationship between the variables of the study with the optimal model proposal. The results reveal that there is a tendency to adopt social responsibility toward employees and statistically significant relationship between social responsibility and creating shared value.

Keywords: Social responsibility; value creation, shared value; economic value, social benefit.

Jel Classification Codes : D21 ; M12; M14.